Watches as an investment: real hammer prices
Selected Rolex references: real hammer prices, returns and a comparison against the S&P 500, MSCI World, Bitcoin and gold.
Rolex vs. the markets
Real hammer prices for selected references against the S&P 500, MSCI World, Bitcoin and gold. All lines indexed to 100 as of 2024-07-11, logarithmic scale.
- Rolex Submariner 55131962–1989
History and sales →
Rolex Submariner 5513 +0 % S&P 500 +3 % MSCI World +6 % Bitcoin +87 % Gold +39 %
- Rolex GMT-Master 16751959–1980
History and sales →
Rolex GMT-Master 1675 -10 % S&P 500 +3 % MSCI World +6 % Bitcoin +87 % Gold +39 %
- Rolex Daytona 6263/62651969–1987
History and sales →
Rolex Daytona 6263/6265 -23 % S&P 500 +3 % MSCI World +6 % Bitcoin +87 % Gold +39 %
- Rolex Daytona 1165202000–2016
History and sales →
Rolex Daytona 116520 -26 % S&P 500 +3 % MSCI World +6 % Bitcoin +87 % Gold +39 %
Period 2024-07-11 to 2025-05-23. Positions are picked by the number of recorded sales, not by return. Prices are hammer prices including the buyer's premium; seller's commission, taxes and holding costs are not deducted. All references in detail